Novo Nordisk - Wegovy

Short recap

With a digital event we helped Novo Nordisk educate healthcare professionals about the company’s new product Wegovy.

Challenge and needs

Novo Nordisk wanted to launch its new medication for adults with obesity and inform healthcare professionals about the new product.

The medical company came to us with a wish to produce a digital event for the audience it wanted to reach. Novo Nordisk approached us with a need of hosting a highly professional digital event. We certainly did with high credibility.


We often consult our clients with our own ideas for a solution.

In this case Novo Nordisk had a clear idea of what it wanted. The company believed that a digital event would be the best solution to reach the goal: reaching out to as many healthcare professionals as possible.

And we were certainly ready to deliver the digital live event that the company demanded.


An hour long digital live event.

The digital event was recorded from a studio with a green screen. 

For the use of the green screen we designed the main hall at Novo Nordisk’s headquarter to put up as background in the digital event.

The production set a new standard for how to host a digital event. A production with the quality of highly professional news broadcasting.

Virtio's role and process

Planning and preparation I Green screen design I Live-broadcasts I Delivery to the client’s platform