Change:
How does one of the world’s largest pharmaceutical companies engage key audiences in innovative and relevant ways? Novo Nordisk sought to reach both the public and healthcare professionals through new formats that supported the company’s strategic goals—moving beyond traditional slideshow-based teaching.
Results:
Virtio developed a learning universe featuring professional podcasts and TV talk shows, opening doors to new audiences in surprising ways. The project highlights how unconventional formats can elevate learning to an entirely new level.
Podcast for the public: Informative and educational episodes designed to engage and enlighten citizens.
TV show for healthcare professionals: Focused on treatment and real-life cases, providing deeper insights and inspiration within professional communities.
Virtio has been indispensable in the development of this innovative learning universe. It has been a great success and set a new direction for how we will approach learning and education for diverse audiences in the future.
– Betty Tandrup, Novo Nordisk
Through Virtio’s solutions, Novo Nordisk gained a platform to share vital knowledge and messages in a new way that both informed and engaged. The podcast even won an internal Novo Nordisk award for best practice, highlighting its success and impact.
Let us help you reach your target audiences in innovative and surprising ways.
Book a session with one of our learning experts to explore how we can rethink your learning and communication strategies.
Design learning journeys with your employees in mind, and not jump to the easiest solution, because that is the way you always have done it.
It’s straight forward. If learning is engaging and easy to access – it will get used.
Upload your files, and we’ll transform them into engaging learning experiences that bring your content to life!
Virtio creates impactful Learning and Development solutions with employees in mind.
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Get in touch with one of our learning experts and get tools to build effective and engaging learning, training, and development.
Get in touch with one of our learning experts and get tools to build effective and engaging learning, training, and development.
Get in touch with one of our learning experts and get tools to build effective and engaging learning, training, and development.
